Mercedes-Benz Places — Binghatti City, Binghatti City is a master-planned residential development by Binghatti in collaboration with Mercedes-Benz, envisioned as the world’s first Mercedes-Benz–branded city. Located in Nad Al Sheba, the project features 12 residential towers designed as a unified urban community rather than a single tower.

Inspired by Mercedes-Benz’s automotive design language, the architecture showcases sculpted forms, precision detailing, and a central landmark tower. The development integrates residences with retail, landscaped public spaces, and lifestyle podiums, connected by a central promenade to create a walkable, modern residential city.

Main Features:

• Master-planned, city-scale residential development featuring 12 interconnected towers
• Developed by Binghatti in collaboration with Mercedes-Benz
• Recognised as the world’s first Mercedes-Benz–branded city
• Strategically located in Nad Al Sheba with direct access to Dubai’s major arterial roads.
• Architecture inspired by Mercedes-Benz automotive design, translating precision engineering and fluid forms into urban-scale design
• Integrated residential, retail, and lifestyle components across podium and ground levels
• Landscaped public spaces and walkable pathways linking towers and amenities
• Multiple tower typologies with distinct identities, including Project Maybach, Vision Iconic, Vision One-Eleven, Vision AVTR, AMG Vision, and Mercedes-Maybach towers